Here’s your chance to win the chair everyone in the know is talking about. The Ø Lounge Chair, designed by BoConcept's Global Artistic Director Helena Christensen, is more than seating – it’s a sanctuary.
With its oversized, sculptural silhouette and cocoon-like comfort, Ø was inspired by the serene contours of Denmark’s small islands.
A bold design statement that feels as good as it looks, Ø blends soft minimalism with enveloping cushions to create a piece you’ll never want to leave.
Whether you see it as a retreat, a reading spot, or simply the most stylish seat in the house, Ø transforms any space into something extraordinary.
Available to purchase from £2,399 depending on fabric. Enter now for your chance to win this iconic new design, valued at £3,999.
The question is: Who designed the Ø Lounge Chair?
Competition closes: 16th October 2025
By entering the competition, it is deemed that the entrant accepts the terms and conditions stated below.
No purchase necessary.
Prize cannot be exchanged for cash equivalent.
Prize is not transferable.
One entry per person, no bulk or third-party entries, unless the rules of the competition state so.
No responsibility can be taken for any lost or delayed entries.
Winner must be 18 years old or over.
The winner will be chosen at random from all correct entries and will be notified by email.
The winner will need to confirm acceptance within 7 days of being notified. If the winner does not confirm acceptance within this timeframe, the promoter has the right to pick another winner.
The prize is one (1) Ø BoConcept Lounge Chair, valued at up to £3,999. The winner may choose their preferred fabric and finish combination, up to the stated value. Delivery to UK mainland addresses within a 35 mile radius of London is included. The prize is non-exchangeable, non-transferable, and no cash alternative will be offered. Only one prize is available. Prize supplied by BoConcept Tottenham Court Road.
