And as you'd expect, Paul Smith's very own Defender looks pretty stylish – it's been decorated in 27 colours and features a hand-painted bumblebee on the roof, as a tongue-in-cheek homage to the Great British countryside.
The interior's equally bespoke – the seats are dressed in black leather and feature contrasting blue fabric stitching, while the traditional Defender clock has been replaced with a colourful Paul Smith fascia.
Want one? Tough. This one's for Mr Smith and Mr Smith alone. Although you never know – if you gawp at it longingly outside his Mayfair shop for long enough, he might take pity on you and let you have a go behind the wheel.
What do you think of Paul Smith's swanky new Land Rover Defender? Tweet us to let us know @squaremile_com
