Founded in 1964, Chards Coin and Bullion Dealer was the brainchild of Chief Executive Officer Lawrence Chard. During his youth, Lawrence honed his passion for coin collecting while working in his grandmother’s family-owned penny arcade.
Lawrence explained that the idea of running a successful bullion business was formed when a regular customer handed him a buying list of British coins.
In 1999, Chards' E-commerce website launched, which was among the first in the UK to offer British and world bullion products. The website made bullion purchasing more accessible for customers nationwide and internationally.
As the 2000s progressed, the 2008 financial crisis saw the demand for gold soar internationally. Entering the early 2010s, gold prices rose above £1,000 per ounce, attracting more customers to diversify their portfolios with bullion.
Chards Coin and Bullion Dealer offers a range of bullion products (precious metals valued by their weight) that enable you to purchase larger quantities at reduced premiums, providing significant advantages for cost-conscious investors.
With thousands of bullion coins and bars in stock at Chards Coin and Bullion Dealer, there are options for everyone in gold, silver, and platinum.
Additionally, Chards stands out by making premiums visible on its products, ensuring transparency that sets it apart from other UK bullion dealers.
You can also track the live prices of precious metals such as the gold price and silver price on its website, keeping you informed and up-to-date.
None of this would be possible without Chards Coin and Bullion Dealer’s strong commitment to customer service. If you prefer face-to-face consultations, Chards Coin and Bullion Dealer has two strategically placed locations in London, Hatton Garden and Blackpool.
To maintain the highest level of customer satisfaction, Chards operates by appointment only, ensuring each customer has the required time with one of their expert staff members.
One of Chards Coin and Bullion Dealer's greatest accomplishments in 2024 was attaining full membership with the London Bullion Market Association (LBMA). LBMA full members represent the highest tier of membership, with very few UK bullion dealers holding this prestigious title. The LBMA is an independent authority that governs the London Bullion Market, where daily trading volumes exceed $60bn.
Customers of Chards Coin and Bullion Dealer can also expect specialist insurance through Lloyd's of London, covering any potential risks associated with orders, deliveries, and vaulting services, providing peace of mind. With a Trustpilot rating of 4.9 stars based on over 5,500 customer reviews, Chards always looks forward to hearing from their customers.
The next chapter of Chards Coin and Bullion Dealer looks to be exciting with the opening of their easily accessible and private London, Hatton Garden showroom. This expansion represents a major achievement for Chards Coin and Bullion Dealer, elevating its status as one of the most respected bullion dealers in the UK.
The London, Hatton Garden branch underscores its commitment to serving clients in the south of the UK. Its showroom features private consultation booths for discreet business discussions and a helpful team to assist those navigating the precious metals market.
Looking ahead, Chards Coin and Bullion Dealer is committed to expanding its presence and services to meet the evolving needs of customers seeking to protect their wealth.
Whether you're a first-time buyer or a seasoned investor, Chards Coin and Bullion Dealer provides expert advice to help you make informed decisions and secure yours and your family’s financial future.
See more at Chards.co.uk or email info@chards.co.uk. London Office: Suite 127, 100 Hatton Garden, London, EC1N 8NX T: 020 8149 9777. Blackpool Office: 32-36 Harrowside Blackpool, FY4 1RJ Blackpool Tel: 01253 343 081