There is a knack to wearing a patterned shirt. Partly to do with an individual’s confidence, but also how to wear them to their full potential.

Swedish shirting authority Stenströms has long been a fan of the bold print: a Spring/Summer must-have that can be teamed with more subtle pieces to make that effortless statement at a fitting occasion.

This season, Stenströms is back with an eclectic collection, achieving that bolder aesthetic as the sun starts to shine once again, giving wearers that interesting pop of colour and character without being too over-the-top.

Floral prints in subtle colourways, and more detailed delicately pattern shirts sit alongside surfer ‘beach prints’ in light linen fabrics to give wearers a healthy option for whatever the occasion.

As ever, the latest campaign also gives those thinking of opting for a patterned shirt a few style pointers. One of the pull-outs being the tailored white linen pant or flat-fronted shorts, proving the perfect stylish option to carry the impact of the colourful patterned shirt. Team with a lighter matching linen deconstructed blazer, but equally play with colours in tailoring from off-white to navy or green.

“When Spring and Summer arrives the patterned shirt is a garment that can really spice up your wardrobe and add something a little extra. If you like colour, you can go for the bolder, colourful prints,” says menswear designer Peter Jüriado. "It is a great way to express your personality.”

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